The Apple Support Experience

Thank you for your comment John. It is really what you pay for and that is something the consumer needs to understand. If you pay for no support and get a cheap price you do not get anything.

So true. Another reason their customer support is amazing. They understand the entire picture.

At the Apple Stores it's possible to sign up for classes that teach one how to get the most out of the iLife apps such as iPhoto, iMovie, and iWeb.

Good post Rob! Of course, as an Apple user and supporter I certainly agree! I have used Apple support before and I concur, they are very good at supporting their products and making sure their customers are happy. Yes, you pay more for their products, but you end up with products that work, have excellent support, and no worries about viruses; the price difference is worth it!

John that is a good point. The other reason they can afford the support is that it is built into the cost of the product. The problem in the Windows world is that people care more about price and when price is compromised the first thing to go is built in support

actually I have not made a fool out of myself at all. I know it is based on Unix. That was not my point. Unix or the Mac OS being more supportive is a mater of opinion. I do not necessarily believe that and that was not my point at all. Unix has the same issue does not have a major of the market place so not many viruses and spyware for it.

I always appreciate comments on my blog and I did do some homework. Unix/Linux will never be what the MAC OS is because they do not have a good customer experience.

One more point is that this is a corporate priority. Many companies talk a good game about putting the customer first but when it comes to spending money and giving out bonuses then they reward managers for cutting inventory and reducing head count. No one gets demoted or fired because a product shipment. It has to start from the top. The company has to financially reward employees for putting customers first and then the profits will follow. This is difficult to measure and model so most companies don't do it.

Ignoramus! The Mac OS is built on Unix which is technically superior to Windoze, and cannot get viruses the way Windows can. It has everything to do with the technology, and nothing to do with market share. Do some homework before making a fool of yourself on discussion forums.

Yes the user experience is important. One reason I love the Iphone.

The only reason their are no virus worries is because Apple does not have more of the market share. If Apple had lots more of the market their would be tons of viruses for it. Tje other points I really do agree with:)

Good points. I work in the Microsoft Support world and it is always a finger pointing exercise. It actually keeps guys like me working.

Reason #8 (or Reason #1, depending on your point of view): Because Apple designs "the whole widget", Apple owns the problems. On the other side you often have HP (Dell, etc.) blaming problems on Microsoft, and then Microsoft blaming the same problems on HP (...).

Unfortunately, that is a problem in many industries. Verizon DSL blames the problem on Linksys (Cisco), and vice-versa. Travelocity says call Continental, Continental says call United, United says call Travelocity. Think Different is what I say.

All people have to do is ask themselves - how much is it worth to buy a computer with no anti-virus subscription or worries AND now nearly 350 stores worldwide where they will offer you FREE TECH SUPPORT for the life of your product - (under warranty or ApleCare, you get more options of course) - but they will always look and try and fix it - no excuses. How much is that worth? But consumers are realizing this - the Mac is NOT the WIN PC experience.

I like this post Rob. For many of the reasons you mention above are the same reasons I use Apple products. It's all about the user experience for me and keeping things simple and trouble free. Apple knows this and that is why, I believe, they are quickly building a loyal and vocal user base.